pretex® High White for 24/7 eye-catching advertising scrollers!

See me! Outdoor advertising at its best.

Outdoor advertising is as old as humanity itself. Already 2,500 years ago, Egyptians chipped advertising messages in stone and set them up on streets. And in antiquity, something like advertising or information was placed on painted wooden boards in the public space. Today’s outdoor advertising performs with eye-catching concepts – from the key visual to the key material used – to place the advertising message anytime and everywhere.

THE RULES

Do you know the 6-3-1 rule for eyecatchers?

A very simple rule applies to eyecatchers. The 6-3-1 rule. This rule states that a good eyecatcher must:

  • Attract attention up to 6 meters away
  • Provide an overview from 3 meters away
  • Convey product information at 1 meter

And that's precisely where Lahnpaper comes in.

WE HAVE THE KNOW-HOW!

The challenge: More whiteness. More brightness!

As there is a growing need form outside advertising poster scroller operators for a higher-than-usual level of whiteness and brightness, to improve visual impact in both day and night-time (backlit) operation, Lahnpaper developed pretex® High White.

WE HAVE THE INNOVATION POWER!

Research & Development

The Research & Development department at Lahnpaper started a number of field trials: printing, converting, actual scroller operations etc. and rolled out their finally approved technical response.

pretex® High White for Big City Lights!

This two-side coated 150g synthetic paper combines the well-proven performance advantages of the pretex® range together with significant whiteness and brightness improvements.

Eyecatcher qualities:

  • High performance synthetic fibre and latex impregnated paper
  • Ease of printing on large format ink jet flat bed printers (both latex and UV ink technology)
  • Durability, dimensional stability in fast-changing environmental conditions (rain, wind, temperature fluctuations)
  • Tear/crease-free runnability: 24/7

Good reasons for choosing pretex® High White:

With pretex® High White you will perform your e.g. scroller advertising without constraints:

  • More quality: No poster degradation
  • More efficiency: No running breaks with huge downtimes for repair / replacement
  • More flow: No stinging penalties in case of default

Last but not least

pretex® carries FSC environmental certification.

HEADQUARTERS

Lahnpaper GmbH
Auf Brühl 15-27
56112 Lahnstein
Germany

Phone: +49 2621 177-0
Fax: +49 2621 177-609
info@lahnpaper.de

POSTAL ADDRESS

P.O. Box 2178
56108 Lahnstein
Germany

GOODS RECEPTION & LOADING TIMES

Mon to Fri from 7am to 2pm